Email marketing is one of the most effective ways to build brand awareness, but are you doing it right? Email lets you interact with your customers on a one-on-one basis. It is a great opportunity to introduce yourself and make a lasting impact. When done correctly, email marketing can help paint a brand image that […]
Continue Reading9 Key Benefits of Using WordPress (Why It’s Your Best Option)
If you’re serious about your business, you should be thinking about putting up a website now. Having a website is a crucial tool for your digital marketing that can significantly help improve your branding and lead generation. And when it comes to building a website, WordPress is your best choice. You’ve probably heard about it, […]
Continue ReadingWhy a Website is So Important for Digital Marketing
Are you running a business without or with an outdated website? You could be missing out on a lot. According to statistics, 74% of people judge a business’s credibility based on its website. Now, imagine how people see you if you don’t own one or haven’t bothered to get it updated in a while. Aside from people’s […]
Continue ReadingHow to Create an Effective Digital Marketing Action Plan
An effective digital marketing action plan consists of understanding your audience, creating SMART goals, utilizing the appropriate tools, analyzing your online presence, creating content, and launching and optimizing your campaign. The number of Internet users worldwide is growing each year. In 2023, the numbers are projected to grow to 317.1 million in the US alone. And what […]
Continue ReadingWhat Is Lead Generation In Digital Marketing?
In today’s developed market, lead generation becomes crucial for the survival of businesses, especially during this time. Your business can grow or become extinct based on how many leads you are able to generate. Lead generation in digital marketing is about crafting valuable content for your audience & guiding them through a funnel that ultimately […]
Continue ReadingThe Digital Marketing Mindset Need for Long Term Success
Do you have what it takes to succeed with digital marketing? With an average annual growth of 5.6%, the digital economy is showing no signs of slowing down. That means you’re going to have a lot of competition to face. The digital marketing mindset required to succeed must include patience, persistence, continued education and constant […]
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